Trump's ex-campaign chief is getting his hands on World Cup fans' data

Welcome to Tuesday's edition of Washington Secrets. Today we reveal how Donald Trump's top data lieutenant has secured a deal to collect data from World Cup soccer fans in Washington, D.C., and we ask whether the president has more in common with Joe Biden than he would care to admit ...

Trump's ex-campaign chief is getting his hands on World Cup fans' data

TL;DR

  • Brad Parscale, instrumental in Trump's 2016 election through targeted Facebook ads, now leads Campaign Nucleus.
  • Campaign Nucleus is collecting emails and phone numbers from individuals signing up for the FIFA World Cup 2026 watch party on the National Mall.
  • The company has generated nearly $2 million in 2024 for the Trump campaign and Republican groups.
  • Privacy advocates and Democrats are concerned about Parscale's data collection methods, calling them "dystopian."
  • Campaign Nucleus is also handling media and ticketing for other Freedom 250 events, a program associated with Trump loyalists.