A Striking Decline in Openness to IVF

Interest in fertility treatments is down—even if the actual procedures are booming.

A Striking Decline in Openness to IVF

TL;DR

  • The assisted reproduction industry, including IVF and egg freezing, is growing significantly, with egg-freezing procedures increasing sixfold between 2014 and 2024.
  • However, the "Singles in America" study shows a sharp decline in people's willingness to consider IVF (from 44% to 18%) and egg freezing (from 33% to 17%) between 2017 and the present.
  • Potential reasons for this decline include the high financial cost of treatments, concerns about physical and emotional toll, high-profile cases of "fertility fraud," and the relatively low success rates of IVF and egg freezing.
  • A broader trend of declining desire for children among singles, coupled with financial instability, may also be influencing decisions against pursuing fertility treatments.