'It’s luxury that wants to be seen': aristocrats and eccentrics inspire Demna’s vision for Gucci in Milan
Collection by the designer, brought in to return the ailing fashion house to profit, is on the money

TL;DR
- Demna's collection for Gucci is on target to return the fashion house to profit.
- The designs are characterized as luxury that wants to be seen.
- Inspiration for Demna's vision came from aristocrats and eccentrics.
- The collection was presented in Milan.