Apple event expected to deliver foldable iPhone and debut of new CEO John Ternus
September 8, 2026 / 4:25 PM EDT / CBS News
TL;DR
- Apple's "Surprise and Shine" event is scheduled for September 9th at 1 p.m. ET in Cupertino, California.
- The event is expected to feature Apple's first foldable phone, potentially called the iPhone Ultra.
- This event also marks the debut of new CEO John Ternus.
- iPhone sales have been slowing, and Apple needs to show Wall Street progress in AI.
- Foldable phones are a growing market segment, with significant growth projected.
- The new foldable device is expected to be priced around $2,000.
- Analysts are assessing John Ternus's early performance as CEO.
- Ternus has a background in hardware engineering and has been involved in product development like the iPad and AirPods.